Mark RhodesHow to talk with anyone. Confident communication in any situation. How to talk with anyone. Confident communication in any situation (2015). Thoughts Feelings Actions Results

The author of the book How to Talk with Anyone. Confident communication  in any situation" Mark Rhodes  created a business that was engaged in software, developed and sold it to one of the companies in Silicon Valley. At 35, he became a millionaire and “retired” - for 15 minutes, and then he became bored, and he decided to figure out what led him to success and how he can now help others. It turned out that it was, in particular, a developed communication skill.

Mark began conducting seminars, advising clients and companies. It helps people improve their presentation, communication and customer service skills, unlock their potential and get results from proper networking. Actually, in this book he shares his conclusions and best practices.

If we talk about the philosophy, style and language of Rhodes, he does not lead into intellectual jungle, but very simply, accurately and charmingly explains how to communicate with pleasure and good results in different situations. When he has already voiced some good ideas, it seems: "Well, yes, it’s obvious." The trick is that for many it is not obvious, until it is voiced, that is the problem of people who do not know how to communicate.

The book is quite simple to read, it is a suitable reading for relaxation or vacation. However, it is really useful, there are many tips, examples and exercises.

Some phrases are somewhat naively formulated to start communication. But instead of reproaching Mark for this, it is better to remind yourself: it is precisely because of the rigid notions of prudence and socially acceptable that you rarely see sufficient reason to speak. Therefore, it is difficult for you to make useful contacts and make friends. And instead of several dating options that seem not entirely plausible, you can come up with your own, more convincing in our cultural realities. In fact, this book gives a framework that allows us to see how we are inexperienced in communication and not inventive in formulating questions. By the way, you can write yourself a couple of pages of questions if you do not have enough imagination yet.

Surely you will like chapters about typical pitfalls and difficult conversations. For example, you know how to behave if you are sharply answered; how to inform the employee that he is underdeveloped and find a "bloodless" solution? And in the book “How to Talk with Anyone” there is a valuable question that will help many not only to find a job, but to get down to business.

Mark Rhodes

How to talk with anyone. Confident communication in any situation

Mark rhodes

HOW TO TALK TO ABSOLUTELY ANYONE

Confident Communication in Every Situation


Courtesy of John Wiley & Sons, Inc. and literary agency Alexander Korzhenevski


Legal support for the publisher is provided by the Vegas-Lex Law Firm.


© Mark Rhodes 2013

© Translation into Russian, publication in Russian, design. LLC Mann, Ivanov and Ferber, 2015

* * *

This book is well complemented by:

Communication skill

Paul McGee


I can hear you right through

Mark Goulston


Key negotiations

Kerry Patterson, Joseph Granny and Ron Macmillan

* * *

They say everyone needs a mentor. But I always thought: yes, to everyone except me! I thought that I didn’t need a mentor. I have enough other sources: books, video discs, my own thoughts - I am able to edify myself!

But just recently, I realized why I didn’t need a mentor: because I already have one!

All this time I had a mentor who supported me when doubts prevailed and encouraged me when it seemed to me that something would not work.

My mentor even helped those who believed in me when I felt tight, and regularly reminded me of all my achievements.

In addition to the mentor, I have two more inspirers, encouraging me to do more and improve.

That’s why I lovingly dedicate this book to my mentor and wife Jackie Rhodes and, of course, to my two masterminds - our children Holly and James.

Foreword

I must admit, I was a little surprised and puzzled when Mark suggested that I write a preface to his book. You see, I'm a specialist in makeup, cosmetics, body care and style. So I did not quite understand why Mark asked me to write a preface for such a book. But then, when I started reading, everything became clear!

As a make-up artist, beautician and stylist, I was fortunate enough to work with some of the most beautiful and successful men and women in the world. With those who exude confidence, wherever they are - on the red carpet or on the stage in front of thousands of spectators!

On the other hand, for many years I starred in British television image shows, where I gave advice and turned ordinary Britons from gray mice into chic beauties and beauties. Demand for such shows is not weakening ... People want to  to make the most of what they have. And this does not have to cost a lot of money, take a lot of time and require a lot of effort. Actually gorgeous look and feel like a star given not only  rich and famous ... This is an achievable goal that fits into the schedule and budget of any person!

The main thing you need is not Angelina Jolie’s beautiful chubby lips and Hugh Jackman’s not sculpted muscles, but confidence! Having revealed and emphasized your main advantages, you will embark on the path to gaining self-confidence!

The book “How to Talk with Anyone” has simple step-by-step instructions and ideas on how to increase self-confidence in order to find an approach to any person in any situation. From resolving delicate problem situations at work to breaking an excruciatingly awkward silence in the elevator ... This easy-to-understand book will help you reconsider your attitude to situations that seem difficult for you, both socially and personally.

I think she will be a great travel companion: scrolling through it, you can easily find what you are in this moment  interests, and, in addition, it sets out affordable methods of increasing self-confidence in a variety of tricky cases.

This book helps the reader expand his comfort zone, just as red lipstick could help any woman, and everyday skin care, if not for the good old Fear Factor, could help any man: “I can’t say this for anything!”, “I will never be able to wear this ...”

Mark's fresh approach to real everyday situations will instantly reflect on your interaction with friends, relatives and completely strangers. Even I, with my many years of experience in public speaking and conducting various events, found some invaluable advice from him.

Like Mark’s full-house seminars, this entire book is riddled with his sense of humor and enthusiasm, and it provides you with the opportunity to deal with a variety of situations, regardless of your experience.

Enjoy reading!

Armand Beasley  international expert in the field of cosmetology and style, makeup artist of world stars

Introduction

Why do you want to talk to anyone

The ability to communicate, talk with people is one of the most important skills that you can develop at home. We constantly communicate with someone. Sometimes it's simple, but it happens that communication seems impossible.

This book will introduce you to tools that will help you learn to communicate more naturally and efficiently. You will become more free to talk with familiar people and find out what prevents you from talking with those who are not familiar to you yet. By the end of the book, you will already communicate more confidently and more, the process of communication will become more intensive, and you will begin to achieve more often the results that you strive for.

Part one is about fears of having a conversation, from fear of rejection to worries about what you might think. You will also learn how to cope with the reluctance to communicate with strangers, which is inherent in many of us in childhood, and to enjoy such communication.

In the second part, four main stages of communicative interaction are analyzed in detail. You will learn many new skills that will help you achieve more from conversation and communication, for example, you will learn how to determine who you need to talk to and who you don’t; how to start a conversation; how to arouse the interlocutor's interest in what you want to say; how to direct a conversation with him in your preferred channel.

Part three is a master class on further improving communication skills, on working on voice and other methods of conducting conversation. I will also tell you how to get around typical pitfalls and how to build a difficult conversation - for example, tell a person about a mistake or ask him to do something for you.

But armed with all this information, you, of course, will have to go to action: get out of your shell and start communicating with people. As a result, you can talk with absolutely anyone - unless, of course, you want it!

The essence of communication is understanding.

The person you are talking to needs to feel that you understand him, and, of course, he must understand you too. Only after reaching mutual understanding can you achieve real success and establish closer contact.

Information transmitted during communication has two main levels.

1. Basic information: the words that you pronounce, and the immediate meaning extracted by the interlocutor from these words.

2. Collateral information: that the interlocutor can assume or conclude from your words, although you did not intend to inform him.


Collateral information is what is conveyed in addition to the words you utter, from the impression you make to the numerous interpretations that your words allow.

Suppose you tell someone that you are paying your friend a vacation trip. You may assume that you will be considered a generous person, but the interlocutor as a side information may receive a negative impression of your friends. He might think that you have friends who live on handouts, although in the conversation you had a completely different goal.

Many communication problems stem from mutual misunderstanding - from the discrepancy between what you want to put into your words, and the meaning that the interlocutor extracts from them.

Where does this mismatch come from? Why does mutual misunderstanding appear? Language is, among other things, a means of expressing human feelings. Emotions arise when we think or experience something that happens in the outside world. Then we put the words into sentences to express these emotions and tell us what we want, what we think, what we need, etc. All this happens on a subconscious level, and we don’t have to think about each word.

Current page: 1 (total of the book has 11 pages) [available passage for reading: 3 pages]

Mark Rhodes
How to talk with anyone. Confident communication in any situation

Mark rhodes

HOW TO TALK TO ABSOLUTELY ANYONE

Confident Communication in Every Situation


Courtesy of John Wiley & Sons, Inc. and literary agency Alexander Korzhenevski


Legal support for the publisher is provided by the Vegas-Lex Law Firm.


© Mark Rhodes 2013

© Translation into Russian, publication in Russian, design. LLC Mann, Ivanov and Ferber, 2015

* * *

This book is well complemented by:

Communication skill

Paul McGee


I can hear you right through

Mark Goulston


Key negotiations

Kerry Patterson, Joseph Granny and Ron Macmillan

* * *

They say everyone needs a mentor. But I always thought: yes, to everyone except me! I thought that I didn’t need a mentor. I have enough other sources: books, video discs, my own thoughts - I am able to edify myself!

But just recently, I realized why I didn’t need a mentor: because I already have one!

All this time I had a mentor who supported me when doubts prevailed and encouraged me when it seemed to me that something would not work.

My mentor even helped those who believed in me when I felt tight, and regularly reminded me of all my achievements.

In addition to the mentor, I have two more inspirers, encouraging me to do more and improve.

That’s why I lovingly dedicate this book to my mentor and wife Jackie Rhodes and, of course, to my two masterminds - our children Holly and James.

Foreword

I must admit, I was a little surprised and puzzled when Mark suggested that I write a preface to his book. You see, I'm a specialist in makeup, cosmetics, body care and style. So I did not quite understand why Mark asked me to write a preface for such a book. But then, when I started reading, everything became clear!

As a make-up artist, beautician and stylist, I was fortunate enough to work with some of the most beautiful and successful men and women in the world. With those who exude confidence, wherever they are - on the red carpet or on the stage in front of thousands of spectators!

On the other hand, for many years I starred in British television image shows, where I gave advice and turned ordinary Britons from gray mice into chic beauties and beauties. Demand for such shows is not weakening ... People want to  to make the most of what they have. And this does not have to cost a lot of money, take a lot of time and require a lot of effort. Actually gorgeous look and feel like a star given not only  rich and famous ... This is an achievable goal that fits into the schedule and budget of any person!

The main thing you need is not Angelina Jolie’s beautiful chubby lips and Hugh Jackman’s not sculpted muscles, but confidence! Having revealed and emphasized your main advantages, you will embark on the path to gaining self-confidence!

The book “How to Talk with Anyone” has simple step-by-step instructions and ideas on how to increase self-confidence in order to find an approach to any person in any situation. From resolving delicate problem situations at work to breaking an excruciatingly awkward silence in the elevator ... This easy-to-understand book will help you reconsider your attitude to situations that seem difficult for you, both socially and personally.

I think she will be an excellent travel companion: scrolling through it, you can easily find what you are currently interested in, and in addition, it outlines available methods to increase self-confidence in a variety of tricky cases.

This book helps the reader expand his comfort zone, just as red lipstick could help any woman, and everyday skin care, if not for the good old Fear Factor, could help any man: “I can’t say this for anything!”, “I will never be able to wear this ...”

Mark's fresh approach to real everyday situations will instantly reflect on your interaction with friends, relatives and completely strangers. Even I, with my many years of experience in public speaking and conducting various events, found some invaluable advice from him.

Like Mark’s full-house seminars, this entire book is riddled with his sense of humor and enthusiasm, and it provides you with the opportunity to deal with a variety of situations, regardless of your experience.

Enjoy reading!

Armand Beasley

international expert in the field of cosmetology and style, makeup artist of world stars

Introduction
Why do you want to talk to anyone

The ability to communicate, talk with people is one of the most important skills that you can develop at home. We constantly communicate with someone. Sometimes it's simple, but it happens that communication seems impossible.

This book will introduce you to tools that will help you learn to communicate more naturally and efficiently. You will become more free to talk with familiar people and find out what prevents you from talking with those who are not familiar to you yet. By the end of the book, you will already communicate more confidently and more, the process of communication will become more intensive, and you will begin to achieve more often the results that you strive for.

Part one is about fears of having a conversation, from fear of rejection to worries about what you might think. You will also learn how to cope with the reluctance to communicate with strangers, which is inherent in many of us in childhood, and to enjoy such communication.

In the second part, four main stages of communicative interaction are analyzed in detail. You will learn many new skills that will help you achieve more from conversation and communication, for example, you will learn how to determine who you need to talk to and who you don’t; how to start a conversation; how to arouse the interlocutor's interest in what you want to say; how to direct a conversation with him in your preferred channel.

Part three is a master class on further improving communication skills, on working on voice and other methods of conducting conversation. I will also tell you how to get around typical pitfalls and how to build a difficult conversation - for example, tell a person about a mistake or ask him to do something for you.

But armed with all this information, you, of course, will have to go to action: get out of your shell and start communicating with people. As a result, you can talk with absolutely anyone - unless, of course, you want it!

The essence of communication is understanding.

The person you are talking to needs to feel that you understand him, and, of course, he must understand you too. Only after reaching mutual understanding can you achieve real success and establish closer contact.

Information transmitted during communication has two main levels.

1. Basic information: the words that you pronounce, and the immediate meaning extracted by the interlocutor from these words.

2. Collateral information: that the interlocutor can assume or conclude from your words, although you did not intend to inform him.


Collateral information is what is conveyed in addition to the words you utter, from the impression you make to the numerous interpretations that your words allow.

Suppose you tell someone that you are paying your friend a vacation trip. You may assume that you will be considered a generous person, but the interlocutor as a side information may receive a negative impression of your friends. He might think that you have friends who live on handouts, although in the conversation you had a completely different goal.

Many communication problems stem from mutual misunderstanding - from the discrepancy between what you want to put into your words, and the meaning that the interlocutor extracts from them.

Where does this mismatch come from? Why does mutual misunderstanding appear? Language is, among other things, a means of expressing human feelings. Emotions arise when we think or experience something that happens in the outside world. Then we put the words into sentences to express these emotions and tell us what we want, what we think, what we need, etc. All this happens on a subconscious level, and we don’t have to think about each word.

Mutual misunderstanding arises from the fact that different people use different phrases and words to convey their experiences. When you describe something to another person using specific words and phrases, these words and phrases may not be the same as your interlocutor would use when describing the same event. And this means that, most likely, no one else can perceive and understand your speech exactly the way you would do it.

Moreover, other people also think differently from you. Each of us has our own unique experience, and we see the world and our place in this world in different ways. Our views and values \u200b\u200bare different. At the heart of our verbal communication is that already  happened what happens now,  and what we want to  from life. We constantly process information, and each person has this process in his own way.

Imagine that you are driving and a car pops up right in front of you. Before you say anything to your passenger, your brain will process the information received, taking into account the following factors:

Your values: what do you consider important in life.

Your views: how do you think people should and should not behave on the road and how they should and should not treat each other.

Your driving experience and similar situations.

Your assumptions, expectations and thoughts about what could happen in this situation.


When all this information is processed at a subconscious level, you will choose one of the possible comments that your passenger will hear.



If your passenger was driving, his reaction might be different. The same external event causes different reactions and different comments corresponding to them.

Words are perceived differently by different people and vary in each specific situation depending on who says them.

If, for example, I say: “I had a wonderful vacation,” this does not mean that you will have a wonderful vacation if you go to the same place and do the same there as I do.

You have a completely different set of criteria for what “wonderful” means when applied to holidays. Another example: take the word “frank”. For some, this is a compliment, implying sincerity and honesty. Others hear reprimand in him.

The thing is how we perceive what is happening. Perception tells you certain words and phrases, but you can never be sure that your interlocutor perceives what is happening just like you. That is why there is always mutual misunderstanding.

We pay attention to different things.

Why is it that eyewitnesses of the same event interpret it in completely different ways? According to the theory of neuro-linguistic programming (NLP), when we experience something happening in the outside world, the brain selectively passes a rolling stream of information into itself - from five to nine circumstances that it can pay attention to at a time. But this set has different people  different.

As a rule, we notice what is most important to us or is consistent with our worldview. That is why two people who are present at the same event can get completely different impressions from him: in the same setting, everyone will notice his own. Suppose A. is afraid to go to football matches because a tense situation may arise in the crowd. Because of his prejudice, he will pay more attention to those who frown. And B. goes to the match, expecting to meet people there in a good mood and friendly. He will pay more attention to smiles and laughter. One and the same event, but completely different impressions.

If you have ever bought a car, you may be familiar with the following situation. You choose brand, model and color. Now, finally, you have chosen it, and you are firmly convinced that it is precisely such cars that are rarely found on the road, or maybe not at all. Your brain does not consider significant what you only want to.  But finally it’s worth buying a car, as you begin to see exactly the same everywhere! Either the Universe decided to release all these cars on the streets - just to annoy you, or they were always there, but you did not notice them. So what has changed? Now that you have a car, your brain considers the facts of the appearance of the same cars to be especially significant, so they fall into the set of “five to nine circumstances”, information about which is currently being processed by the mind.

We are all unique. We see the world in different ways even with the same external stimuli. Not surprisingly, many of us feel insecure when we have to start a conversation. Communication is a real minefield, but your prospects, success and happiness depend on your interaction with other people; this is where this book comes in handy. With it, you can develop your communication skills, no matter what goals you set for yourself: communicate more, be a confident person, able to start a conversation with anyone, or improve your ability to sell and establish connections. One way or another, here you will find all the necessary strategies, ideas and techniques!

Part one
Typical fears and barriers that prevent talking to absolutely anyone

1
Fear: does it hold you back?

Like most people, you must happen to be in situations where you are hesitant to say something or start a conversation. At the same time, you may have a person well known to you or a stranger. This is partly due to a lack of necessary skills: you simply do not know how to start or have a conversation. But there is another deterrent to many factors - fear. Perhaps you do not consider your feelings to be fear. Perhaps you call them insecurity, or maybe the moment “seems inappropriate” to you. But no matter what you justify them, it is fear that stops you — no matter how it appears.

This may be a concern about what they think about you, a fear that you will look stupid or make a mistake. Finally, it may be a fear of rejection. You do not hesitate because you are afraid to like it!

So, what is fear and how can this feeling be transformed in order to act calmly and confidently?

Fear is an emotional reaction to the situation you are in or that you imagine. Your thoughts about the situation determine your well-being and emotions that motivate you to act (or to refrain from action). The quality of the action, in turn, determines the final result, and it - in the order of feedback - is reflected in thoughts that you will further associate with this situation.

Naturally, the same thing happens when you are afraid of something. If you think that everything will go wrong, then the situation causes you an unpleasant feeling and you are unlikely to be able to prove your best.

Remember the important formula:

What is fear?

Fear is an emotional reaction to the situation you are in or which you imagine as possible. This reaction is individual: it happens because in one and the same situation of two people only one experiences fear. Fear can also be associated with the "primitive" area of \u200b\u200bconsciousness, which, when you obey it, causes an instinctive reaction: you either fight or flee.

What you are afraid of in everyday life, as a rule, poses absolutely no threat to life, but the primeval area of \u200b\u200bconsciousness has little to do with it. It doesn’t matter what kind of situation causes you fear: you were asked to stand up and make a presentation, you are talking with a stranger, you are doing something really dangerous - the primitive area of \u200b\u200bconsciousness is all the same.

Responses in the form of fear over time - when we observe how our parents react to something, find ourselves in frightening situations or learn about them from other people - they only strengthen. Therefore, to reduce the feeling of fear or get rid of it, you must first change the thoughts and feelings in the formula

Thoughts → Sensations → Actions → Results

You need to reduce or get rid of the emotional stress caused by fear, because it is it that keeps you from acting.

How scared are you?

When you have to start a difficult conversation or start a conversation with a stranger, how scary is this for you? It is important to understand how much fear you experience in a particular situation. Many people do not need to completely get rid of fear in order to gain the ability to act - just lower it to an acceptable level.

Some consider fear in such situations to be natural and do not back down, even when experiencing moderate or severe fear. The other is quite small enough to abandon the action. If you have already happened to achieve something in spite of fear, then you are likely to carry fear more easily. When you carried out your plan, despite the fact that you were scared, you must have convinced yourself that fear is not a reason to step back and abandon the action.

Let go of your fear

A very useful exercise that you can start now is to measure the level of fear that you experience in different situations. Having determined your initial level, you will be able to evaluate successes in the future when you act in spite of fear, or do exercises designed to reduce it.

To measure fear, we will use an indicator called the level of SED, where the SED stands for Subjective Unit of Discomfort. You will take the measurements yourself: this is your completely individual scale.

To determine your level of SED in a specific situation, it is not necessary to be in this situation and experience real fear. If you imagine this situation, this, as a rule, will be enough to understand how strong fear you would experience.

Here's how this method works.

When you find yourself in a situation that inspires fear, ask yourself:

“How scared am I?” How high is my level of fear on a scale from 0 to 10, where 0 - “This is not a problem at all, I can do it with ease”, and 10 - “I know that I will die if I do this.”

The following step-by-step instructions will help you measure your level of fear.

1. Remember when you last got into a situation that instills fear in you.

2. Mentally imagine what you saw at that moment.

3. Imagine that you are able to hear any sounds that were then heard, or the words that someone told you, or what you said to yourself.

4. Ask yourself: “How scared was I in that situation on a scale from 0 to 10?”


If it is difficult for you to experience fear, just imagining something, put yourself in a situation that causes fear, and measure it.

For example, if you’re afraid of talking to strangers, do the following exercise:

1. Go to some crowded place.

2. Tell yourself that you intend to force yourself to speak with someone.

3. Think what you say or what question you ask - even "Could you tell me what time it is, please?"

4. Start moving towards a stranger.

5. Talk to him.


Indeed, you will talk to him or not, it does not matter. The main thing is that you measure the SED indicator by asking yourself: “How high was my level of fear on a scale from 0 to 10?”

No matter what indicator you have now. This is just a reference point for you, and only for you. Now, working with this book, you will be able to regularly measure your level of EDS and evaluate your progress.

It is enough for some to understand that they have a set of skills that allow you to start and maintain a conversation and resolve difficult situations - then they begin to enter into conversations, despite their level of fear or the value of the SED indicator. Others are constrained by fear to such an extent that they should be treated with full attention and try to reduce it to an acceptable level on the ETS scale. We will now take up this case.

Review of Mark Rhodes's book How to Talk with Anyone April 15th, 2015

The problem of any communication is as follows - there are two levels of information transmitted - the basic information (what you want tosay) and collateral (what drewinterlocutor). Contradictions and difficulties begin when a strong gulf forms between the two levels, which can be eliminated by reading"How to Talk with Anyone" by Mark Rhodes, which talks about tools that will help you learn to communicate more effectively and without a hint of fear.

The book is divided into three parts - typical fears and barriers, four stages of communicative interaction, how to make communication even more effective.

The first part is devoted fearsrelated to initiating a conversation, as well as   fears of rejection and misunderstanding.
To deal with the problem, the author suggests understanding, but how scary are you? To do this, he gives various exercises with which you can easily determine what you are experiencing - fear(strong emotion, interfering with actions) or only anxiety (small feelings and anxieties). In this part, Rhodes strongly advises change the mindset  - The main barrier and obstacle to communication. He insists that if you are pessimistic about the conversation, you are doomed to failure.

A very important point in this chapter: EVERYONE IS EQUAL FOR YOU. In a good sense of these words :)  In fact, you are mistaken in believing that everyone is only thinking about how and what you say. Yes, when you enter the room, people automatically raise their heads, but no more. It’s time to come to terms with the idea that people are mainly interested in themselves.

Another interesting point in this part is the fight against criticism. The author insists that in no case should she cause arrogance and aggression, only something like "I'm glad I made you smile."

You must constantly wonder - are my thoughts constructive now, or does low self-esteem speak in me?

In order not to be afraid to start a conversation, it is important to imagine that a priori conversation is pleasant for the interlocutor. After all, turning to him, you may let him know that he is valued, that his opinion is interesting, add brightness to his day.

Still a couple of important points:
WHERE: very important rule - n do not speak with the person you are standing behind.  ! Best of all - to settle down from the side.  To speak in this way is quite simple - a rather abandoned casual phrase.
WHAT:
The first phrase is introduction. It may be situational, supervisory, opinion / advice, offer of help. To build a conversation is very important, as the author says, step into one reality with the interlocutor,so that meet with him on "his territory."  That is, if you see that your potential interlocutor is reading a book, start the conversation with just that, even if it was supposed to be about the supply of cars or car washes. Very important mark the moment of interest, and even then begin to promote their thoughts and ideas. However, the author advises not prolong the chatter period to the detriment of the main topics.

Stage 2: Awakening Curiosity and Interest
For this, the author suggests control the imagination of the interlocutor  - that is, to ask questions like “What would give you a win in the lottery?”, “And what would you do if ...?”
At this stage, Rhodes also offers storytelling concept  instead of boring presentations. The idea of \u200b\u200bthe concept is simple - if the presentation with slides is not your hobby, discard it and tell about something that really happened to you.

Stage 3: establishing contact
If you want the conversation to go in the right direction, and the interlocutor listened to you, you need him to feel that your values \u200b\u200bmatch.An important role is played here. information processing methods - visual, audio and kinesthetic. It is necessary to pay attention to who the person is - an audio, visual or kinesthetic.  To do this, just listen to a couple of minutes the course of his judgments: "in my opinion .." - visual, "sounds good" - audio, "i feel "- a kinesthetic.
Based on this, you should choose the pace of speech, because the visuals speak and perceive speech extremely quickly, the audio is slower, and kinestetok, of course, generally needs more time to feel everything.

Stage 4: Motivation
Author advises talk to a person as if the issue has already been resolved -use the phrases "As our customer, you will receive ...". Also at this stage, Rhodes offers us the concept of a limited choice - that is, not asking the person you are talking to - yes or no, but relying solely on yes, offering options.

Part the third- this master class on further improving communication skills. This chapter discusses language techniques such as tone, pace of speech, pauses, and intonation. According to the author, at first it is important to adapt to the pace of the interlocutor’s speech and speak approximately in his tone, and having achieved interest, switch to his own pace. The role of pauses is also important in any conversation - they highlight the meaning and important points.

"and", not "but"

When you answer the interlocutor with the word “but”, it makes him think that you do not agree with everything that he just said.
It is better to use "and" - so the person will think that you agree with him and just want to add something

compare:
"Red is good, but I like blue."
and
"The red car is very beautiful. By the way, and the blue one is not bad. You know what exactly blue cars are in fashion now ..."

Answer, not react
The success of communication and its outcome are based on answers, not on reactions. The answer is something balanced and rational, and the reaction is a surge of emotions. Think about what you would do if, by going into the office, the secretary would tell you that your partner called 87 times during your absence - would you phone or ask, first of all, what did he want?

In fact, this part mainly consists of case studies on topics - how and what to say in unpleasant situations (about price increases, layoffs, etc., that someone is doing a poor job, etc.),but I will not bring them to you here, because you will read about them yourself.

+ and -
+:
1. small volume (compressed and without water)
2. very easy style (reads in 3 hours)
3. many cases and examples from life
4. a large number of  daily exercise routines
5. interesting game  fonts (understand when you read)
-:
1. some thoughts seem banal and strange, but, in my opinion, these are all difficulties of translation.

Total:  the ability to communicate is a really important skill, without which it is impossible to succeed. Mark Rhodes book will show you that everyday routine will easily turn into adventure, learn how to engage in conversations with strangers. You will master the skills of easy communication, learn to interest the interlocutor, achieve results and just enjoy talking, forgetting about awkwardness and constraint.

The book is kindly presented by Mann, Ivanov and Ferber

Mark rhodes

HOW TO TALK TO ABSOLUTELY ANYONE

Confident Communication in Every Situation

Courtesy of John Wiley & Sons, Inc. and literary agency Alexander Korzhenevski

Legal support for the publisher is provided by the Vegas-Lex Law Firm.

© Mark Rhodes 2013

© Translation into Russian, publication in Russian, design. LLC Mann, Ivanov and Ferber, 2015

* * *

This book is well complemented by:

Kerry Patterson, Joseph Granny and Ron Macmillan

* * *

They say everyone needs a mentor. But I always thought: yes, to everyone except me! I thought that I didn’t need a mentor. I have enough other sources: books, video discs, my own thoughts - I am able to edify myself!

But just recently, I realized why I didn’t need a mentor: because I already have one!

All this time I had a mentor who supported me when doubts prevailed and encouraged me when it seemed to me that something would not work.

My mentor even helped those who believed in me when I felt tight, and regularly reminded me of all my achievements.

In addition to the mentor, I have two more inspirers, encouraging me to do more and improve.

That’s why I lovingly dedicate this book to my mentor and wife Jackie Rhodes and, of course, to my two masterminds - our children Holly and James.

Foreword

I must admit, I was a little surprised and puzzled when Mark suggested that I write a preface to his book. You see, I'm a specialist in makeup, cosmetics, body care and style. So I did not quite understand why Mark asked me to write a preface for such a book. But then, when I started reading, everything became clear!

As a make-up artist, beautician and stylist, I was fortunate enough to work with some of the most beautiful and successful men and women in the world. With those who exude confidence, wherever they are - on the red carpet or on the stage in front of thousands of spectators!

On the other hand, for many years I starred in British television image shows, where I gave advice and turned ordinary Britons from gray mice into chic beauties and beauties. Demand for such shows is not weakening ... People want to  to make the most of what they have. And this does not have to cost a lot of money, take a lot of time and require a lot of effort. Actually gorgeous look and feel like a star given not only  rich and famous ... This is an achievable goal that fits into the schedule and budget of any person!

The main thing you need is not Angelina Jolie’s beautiful chubby lips and Hugh Jackman’s not sculpted muscles, but confidence! Having revealed and emphasized your main advantages, you will embark on the path to gaining self-confidence!

The book “How to Talk with Anyone” has simple step-by-step instructions and ideas on how to increase self-confidence in order to find an approach to any person in any situation. From resolving delicate problem situations at work to breaking an excruciatingly awkward silence in the elevator ... This easy-to-understand book will help you reconsider your attitude to situations that seem difficult for you, both socially and personally.

I think she will be an excellent travel companion: scrolling through it, you can easily find what you are currently interested in, and in addition, it outlines available methods to increase self-confidence in a variety of tricky cases.

This book helps the reader expand his comfort zone, just as red lipstick could help any woman, and everyday skin care, if not for the good old Fear Factor, could help any man: “I can’t say this for anything!”, “I will never be able to wear this ...”

Mark's fresh approach to real everyday situations will instantly reflect on your interaction with friends, relatives and completely strangers. Even I, with my many years of experience in public speaking and conducting various events, found some invaluable advice from him.

Like Mark’s full-house seminars, this entire book is riddled with his sense of humor and enthusiasm, and it provides you with the opportunity to deal with a variety of situations, regardless of your experience.

Enjoy reading!

Armand Beasley
international expert in the field of cosmetology and style, makeup artist of world stars

Introduction
Why do you want to talk to anyone

The ability to communicate, talk with people is one of the most important skills that you can develop at home. We constantly communicate with someone. Sometimes it's simple, but it happens that communication seems impossible.

This book will introduce you to tools that will help you learn to communicate more naturally and efficiently. You will become more free to talk with familiar people and find out what prevents you from talking with those who are not familiar to you yet. By the end of the book, you will already communicate more confidently and more, the process of communication will become more intensive, and you will begin to achieve more often the results that you strive for.

Part one is about fears of having a conversation, from fear of rejection to worries about what you might think. You will also learn how to cope with the reluctance to communicate with strangers, which is inherent in many of us in childhood, and to enjoy such communication.

In the second part, four main stages of communicative interaction are analyzed in detail. You will learn many new skills that will help you achieve more from conversation and communication, for example, you will learn how to determine who you need to talk to and who you don’t; how to start a conversation; how to arouse the interlocutor's interest in what you want to say; how to direct a conversation with him in your preferred channel.

Part three is a master class on further improving communication skills, on working on voice and other methods of conducting conversation. I will also tell you how to get around typical pitfalls and how to build a difficult conversation - for example, tell a person about a mistake or ask him to do something for you.

But armed with all this information, you, of course, will have to go to action: get out of your shell and start communicating with people. As a result, you can talk with absolutely anyone - unless, of course, you want it!

The essence of communication is understanding.

The person you are talking to needs to feel that you understand him, and, of course, he must understand you too. Only after reaching mutual understanding can you achieve real success and establish closer contact.

Information transmitted during communication has two main levels.

1. Basic information: the words that you pronounce, and the immediate meaning extracted by the interlocutor from these words.

2. Collateral information: that the interlocutor can assume or conclude from your words, although you did not intend to inform him.

Collateral information is what is conveyed in addition to the words you utter, from the impression you make to the numerous interpretations that your words allow.

Suppose you tell someone that you are paying your friend a vacation trip. You may assume that you will be considered a generous person, but the interlocutor as a side information may receive a negative impression of your friends. He might think that you have friends who live on handouts, although in the conversation you had a completely different goal.

Many communication problems stem from mutual misunderstanding - from the discrepancy between what you want to put into your words, and the meaning that the interlocutor extracts from them.

Where does this mismatch come from? Why does mutual misunderstanding appear? Language is, among other things, a means of expressing human feelings. Emotions arise when we think or experience something that happens in the outside world. Then we put the words into sentences to express these emotions and tell us what we want, what we think, what we need, etc. All this happens on a subconscious level, and we don’t have to think about each word.

Mutual misunderstanding arises from the fact that different people use different phrases and words to convey their experiences. When you describe something to another person using specific words and phrases, these words and phrases may not be the same as your interlocutor would use when describing the same event. And this means that, most likely, no one else can perceive and understand your speech exactly the way you would do it.

Moreover, other people also think differently from you. Each of us has our own unique experience, and we see the world and our place in this world in different ways. Our views and values \u200b\u200bare different. At the heart of our verbal communication is that already  happened what happens now,  and what we want to  from life. We constantly process information, and each person has this process in his own way.

Imagine that you are driving and a car pops up right in front of you. Before you say anything to your passenger, your brain will process the information received, taking into account the following factors:

Your values: what do you consider important in life.

Your views: how do you think people should and should not behave on the road and how they should and should not treat each other.

Your driving experience and similar situations.

Your assumptions, expectations and thoughts about what could happen in this situation.

When all this information is processed at a subconscious level, you will choose one of the possible comments that your passenger will hear.


If your passenger was driving, his reaction might be different. The same external event causes different reactions and different comments corresponding to them.

Words are perceived differently by different people and vary in each specific situation depending on who says them.

If, for example, I say: “I had a wonderful vacation,” this does not mean that you will have a wonderful vacation if you go to the same place and do the same there as I do.

You have a completely different set of criteria for what “wonderful” means when applied to holidays. Another example: take the word “frank”. For some, this is a compliment, implying sincerity and honesty. Others hear reprimand in him.

The thing is how we perceive what is happening. Perception tells you certain words and phrases, but you can never be sure that your interlocutor perceives what is happening just like you. That is why there is always mutual misunderstanding.

We pay attention to different things.

Why is it that eyewitnesses of the same event interpret it in completely different ways? According to the theory of neuro-linguistic programming (NLP), when we experience something happening in the outside world, the brain selectively passes a rolling stream of information into itself - from five to nine circumstances that it can pay attention to at a time. But this set is different for different people.

As a rule, we notice what is most important to us or is consistent with our worldview. That is why two people who are present at the same event can get completely different impressions from him: in the same setting, everyone will notice his own. Suppose A. is afraid to go to football matches because a tense situation may arise in the crowd. Because of his prejudice, he will pay more attention to those who frown. And B. goes to the match, expecting to meet people there in a good mood and friendly. He will pay more attention to smiles and laughter. One and the same event, but completely different impressions.

If you have ever bought a car, you may be familiar with the following situation. You choose brand, model and color. Now, finally, you have chosen it, and you are firmly convinced that it is precisely such cars that are rarely found on the road, or maybe not at all. Your brain does not consider significant what you only want to.  But finally it’s worth buying a car, as you begin to see exactly the same everywhere! Either the Universe decided to release all these cars on the streets - just to annoy you, or they were always there, but you did not notice them. So what has changed? Now that you have a car, your brain considers the facts of the appearance of the same cars to be especially significant, so they fall into the set of “five to nine circumstances”, information about which is currently being processed by the mind.

We are all unique. We see the world in different ways even with the same external stimuli. Not surprisingly, many of us feel insecure when we have to start a conversation. Communication is a real minefield, but your prospects, success and happiness depend on your interaction with other people; this is where this book comes in handy. With it, you can develop your communication skills, no matter what goals you set for yourself: communicate more, be a confident person, able to start a conversation with anyone, or improve your ability to sell and establish connections. One way or another, here you will find all the necessary strategies, ideas and techniques!

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